Connecting with the Chinese consumer: Navigating your way through China’s complex digital landscape

Connecting with the Chinese consumer: Navigating your way through China’s complex digital landscape

Connecting with the Chinese consumer: Navigating your way through China’s complex digital landscape

13:10 - 14:00 | Tuesday 10 October
| Stream Room A

With growing demand for cross-border e-commerce platforms from millions of Chinese netizens, join this lunchtime briefing for an exclusive guide on how big data tools can best target and reach this group of affluent consumers with your products. Receive answers on the most effective ways to advertise in China and the big picture of how your business can enter, leverage and succeed in this dynamic market.

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